Sydney, AUSTRALIA – 13 September 2011 – Jabra today announced the launch of the Jabra SPORT – its smartest Bluetooth surround sound stereo headset. Designed specifically for people who need a robust headset with top-quality features, the Jabra SPORT provides the convenience of ergonomic design for comfort and to prevent it falling out of your ears when you’re on the go. Rain-, shock-, dust-proof and wind-shielded to US military-grade level, the Jabra SPORT allows sport enthusiasts from gym-goers to cyclists, rowers to runners to listen to their favourite tunes and answer calls on the move – without the tangle.Cordless comfortThe Jabra SPORT’s ergonomic design ensures the most comfortable fit for all users. The behind-the-ear shape and cordless design removes all tangle and wires, while three different types of soft silicone ear-gel moulds enable a personalised and secure fit so users can gain the most from their sporting session.The Jabra SPORT connects to two devices at the same time via Bluetooth, providing the convenience of being able to take a call or listen to music during your gym session or hike. with controls located on the headset and voice playback for ease-of-use, the Jabra SPORT eliminates the need to look at your smartphone to switch tunes or answer calls so you can get on with your exercising. The Jabra SPORT features easy to access volume controls, a multi-function answer/end and play/pause control, FM radio enabler and controls for the Endomondo Sport TrackerKaren Powell, Regional Sales Manager for Jabra Australia and new Zealand, said, “Jabra’s research has shown that 75 per cent of people claim the greatest drawback of traditional headsets to be the fact that they fall out of their ears when they’re on the move. when you combine this with the fact that adding music to your high-intensity workout can increase your endurance by about 15 per cent, the Jabra SPORT is an ideal solution for those who crave a headset that is more robust and rugged than the norm.“Jabra has designed the SPORT specifically with active users in mind, providing all the ergonomic benefits as well as superior stereo surround sound for music and phone calls. Now we’re moving into Spring, it’s the time when many Australians will ramp-up their exercise regime and be seeking motivational tools which can keep up. The Jabra SPORT is the perfect partner!”Tracking Success with EndomondoTo keep the run fun, the Jabra SPORT includes the Endomondo Sports Tracker application, compatible with iPhone, Android and BlackBerry. with Endomondo’s Instant Feedback function, simply tap the Jabra SPORT headset and the Jabra SPORT’s voice guidance will update you on the status of your speed, distance and duration. The Workout Control function allows you to tap the headset to pause or resume your workout tracking. Endomondo will also allow you to visually track your previous running routes on your smartphone via GPS to keep you on top of your game.To push your workout further, Endomondo will keep you up-to-date with friends and family, streaming your results live to your Facebook account. The Jabra SPORT will automatically read feedback from Facebook friends as they make comments on any workout statuses you’ve shared on your account. The Jabra Sport is the only stereo Bluetooth headset available today that can read out your friend’s feedback or workout results live as you’re exercising via the Endomondo Sports Tracker, thanks to their exclusive partnership.Pump up the volumeThe Jabra SPORT supports the most gruelling workouts, equipped with a powerful bass and speakers to maximise music quality and calling clarity. just so there’s no excuses, the SPORT is also US military-grade certified rain, dust and shock-resistant and features a wind-shielded microphone to get you through the hard-core sessions.“In a study of 3000 people, 61 per cent of women found it almost impossible to summon up the energy to exercise solo. The Jabra SPORT makes things fun again. Now as you exercise, you can interact with friends on Endomondo, visually track your route, continue to take calls and do things like hike or climb without having to constantly look at your phone,” said Karen Powell.Getting technical:– Wireless Stereo sound (A2DP) and AM3D Power Bass- MultiUse™ allowing you to Connect to 2 Bluetooth devices simultaneously- Up to 4.5 hours of talk time / 3 hours music time- Compatible with most Apple iPhones and Android and BlackBerry Smartphones with 3.5mm plug- Reliability Testing US MIL-STD-810G- one year limited warrantyThe Jabra SPORT will be available soon at the recommended retail price of AUD$149.99 including GST from Dick Smith, Telstra and Harvey Norman.About GN NetcomThrough its Jabra brand, GN Netcom is a world leader in innovative headset solutions. with around 850 employees and sales offices around the world, GN Netcom develops and markets a broad range of wireless headsets and in-car speakerphones for mobile users and both wireless and corded headsets for contact centre and office-based users. GN Netcom is a subsidiary of GN Store Nord A/S. For further information on the company, please visit jabra.com.# # #© GN Netcom A/S. All rights reserved. Jabra © is a registered trademark of GN Netcom A/S. All other trademarks included herein are the property of their respective owners.Media Contact:Nicole CrowleyMax Australia + 61 2 9954 au